1. Who are we?

Visualprint is a trade name of Ponderosa Group B.V., a textile printing company in Leidschendam-Voorburg. Do you have questions about this privacy statement or about how we handle your data? Then email info@visualprint.nl.

  • Address: Oostvlietweg 19 C, 2266 GM Leidschendam
  • Chamber of Commerce number: 27098296
  • VAT number: NL005620053B01
  • Email: info@visualprint.nl

Last updated: 10 July 2026

2. What data do we collect?

Data you share yourself

  • Name, company name and job title
  • Email address and phone number
  • Address details (for delivery and invoicing)
  • The content of your message or request
  • Attachments such as designs and specifications

Data we collect automatically

  • Anonymised IP address, browser and device
  • Pages visited and referral source
  • Approximate location (country/region)

See also our cookie statement.

Data from orders

  • Invoice and payment details (we don't store credit card data ourselves)
  • Order history and correspondence
  • Supplied files

3. For what purpose do we use your data?

PurposeProcessing basis (GDPR)
Answering your enquiriesConsent + performance of the contract
Creating and sending quotesPerformance of the contract
Production and delivery of ordersPerformance of the contract
Invoicing and accounts receivable managementLegal obligation + legitimate interest
Improving our website (analytics)Consent (cookies)
Customer feedback and quality improvementLegitimate interest
Sending the newsletter (only after opt-in)Consent

We do not use your data for

  • Profiling or automated decision-making
  • Advertising beyond direct communication about your orders
  • Sale or disclosure to third parties for commercial use

4. How long do we keep your data?

DataRetention periodReason
Quote requests that don't proceed12 monthsPossible follow-up
Customer order history7 years after last contactStatutory tax obligation
Invoicing data7 yearsTax authorities
Customer design files6 months after last reorderPossible repeat order
Intake forms (self-supplied)12 monthsPossible follow-up
Analytics data (Google Analytics)14 monthsDefault GA4 setting
Cookies1 day to 2 yearsPer cookie, see cookie statement
Email correspondence5 yearsOperational necessity

After the retention period we delete or anonymise the data.

5. With whom do we share data?

We only share your data when it's necessary to carry out your order or when the law requires us to:

  • Delivery partners (such as PostNL or GLS) — only the address details needed for delivery
  • Mollie (payment service) — to process your payment
  • Leaseweb (hosting) — our website and data run on Leaseweb servers in the Netherlands
  • Mailchimp (newsletter delivery) — only if you have signed up
  • Google reCAPTCHA — spam protection for our forms (Google, USA)
  • Google Analytics — anonymised website traffic, only with your cookie consent
  • Legal authorities (tax authorities, judiciary) — only when we are required to do so

We never sell your data to third parties for commercial purposes.

6. Transfers outside the EU

Some services we use (such as Google Analytics) may process data outside the EU. This only happens with the safeguards prescribed by the GDPR, such as the European Commission's standard contractual clauses.

7. How do we secure your data?

We take appropriate technical and organisational measures to protect your data:

  • Encrypted connections (HTTPS) on the website
  • Restricted access — only employees who need it
  • Regular back-ups and software updates

In the event of a data breach we follow the notification obligation under the GDPR.

8. Your rights

Under the GDPR you have the right to:

  • Access to the data we process about you
  • Rectification of incorrect data
  • Erasure of your data
  • Restriction of processing
  • Objection to processing
  • Portability of your data
  • Withdrawal of previously given consent

Want to submit a request? Email info@visualprint.nl. We'll respond within 4 weeks.

9. Filing a complaint

Not satisfied with how we handle your data? You can file a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens) via autoriteitpersoonsgegevens.nl.

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